Funding
Funding not disclosed
Founders
Product
Problem
Video content creators and brands struggle to monetize viewer engagement because traditional video platforms lack seamless ways to embed shopping experiences without disrupting the viewing flow, leading to missed sales opportunities and fragmented user interactions.
Solution
Paidyu offers a protocol layer that transforms every video frame into an interactive commerce point. Its infrastructure embeds AI‑driven product overlays that can be saved, shared, or purchased directly from the video without pop‑ups or redirects. The system captures viewer intent moments before and after interaction, structures this metadata, and tokenizes the resulting “memory units” for attribution and monetization. Creators, brands, and OTT platforms can integrate the suite—VisiLink’s invisible save‑to‑own triggers, LuxFrame’s creator‑brand UI, PPaaS metadata structuring, and the VIZN token protocol—to enable frictionless shopping, loyalty rewards, and shareable moments while preserving the seamless viewing experience.
Target Audience
Primary customers are video creators, brand marketers, and OTT or streaming platform teams seeking to embed seamless, shoppable experiences within their content.
Features
- VisiLink™ invisible save‑to‑own triggers that detect product overlays without visual interruption
- LuxFrame™ UI for creators and brands to present commerce and loyalty options directly within video frames
- PPaaS™ agentic metadata layer that structures intent data for precise attribution across saves, shares, and purchases
- VIZN™ token protocol that converts captured moments into tradable tokens for monetization and ownership
- Time‑stamped overlay capture window (T‑10s to T+10s) to log intent before user action
- One‑click save and share functionality with attribution locked to the original content
- SDK and protocol hooks for integration by OTT teams, developers, and third‑party collaborators