Ownly is a real estate buyer verification platform that enables users to securely confirm their identity and financial capability in minutes through automated ID and financing verifications. This technology streamlines the sales process for home builders by engaging serious buyers early and reducing the need for broker involvement, ultimately increasing lead conversion rates.
Funding
$2.8M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Home builders often struggle with inefficient sales processes due to difficulties in early buyer engagement and qualification. This can lead to delayed conversions, increased reliance on brokers, and missed opportunities to connect with serious buyers early in their decision-making process.
Solution
Ownly provides a real estate buyer verification platform designed to streamline the sales process for home builders. The platform enables potential buyers to securely verify their identity and financial capabilities through automated ID and financing checks. By engaging serious buyers early with interactive tools, personalized experiences, and a 24/7 reservation system, Ownly helps builders accelerate lead conversion, reduce broker involvement, and gain real-time insights into buyer behavior. The platform integrates seamlessly with existing CRM systems and offers features like dynamic floorplans, home personalization options, and in-platform DocuSign integration.
Target Audience
Ownly primarily targets home builders and their sales and marketing teams seeking to improve lead conversion rates, shorten sales cycles, and reduce reliance on traditional real estate brokers.
Features
- Automated ID and financing verification to qualify leads quickly
- Interactive home personalization tool with instant pricing updates
- 24/7 reservation system allowing buyers to reserve homes anytime
- Dynamic floorplans and virtual tours to engage buyers early
- Lead nurturing features with save and favorite options, SMS and email communication
- CRM integration to centralize data and workflows
- Data and insights dashboard providing real-time analytics on buyer behavior and conversions
- In-platform DocuSign integration for seamless reservation processing