Outernet is an IRL motivation engine that transforms saved social media posts, screenshots, and URLs into researched, actionable adventure plans. The platform imports places and events from TikTok, Instagram, and websites, then organizes them into maps, calendars, and collections to help users actually go outside and experience life. It serves over 25,000 adventurers seeking to convert online inspiration into real-world activities.
Funding
Funding not disclosed
Founders
Product
Problem
People increasingly want to spend more time on real-world experiences, but the addictiveness of social media keeps them scrolling instead of going outside. A 2024 Harris Poll found that 83% of Gen-Z social media users have tried to limit their usage, yet 60% still spend at least four hours daily on these platforms. This disconnect between aspirational desires for IRL exploration and actual behavior leaves users stuck in a cycle of passive consumption.
Solution
Outernet bridges the gap between wanting to do something and actually going outside by turning saved online content into concrete plans. Users can import places and events from social media platforms, website URLs, screenshots, or pictures with a single tap, and Outernet automatically researches the details, summarizes the key information, and organizes everything into a structured itinerary. All saved places are pinned on an interactive map while events appear on a calendar, and users can sort adventures into collections, invite friends, and receive reminders about upcoming plans. The platform transforms the scrolling habit into an actionable discovery engine that makes planning an IRL adventure as easy as browsing social media.
Target Audience
Primary users are Gen-Z and millennial social media users who save travel and event content but struggle to convert those aspirations into actual outings, along with families, couples, and friend groups seeking weekend adventures or after-work sidequests.
Features
- One-tap import from TikTok, Instagram, most URLs, and screenshots for capturing any adventure inspiration
- Automated research and summarization that converts raw links or images into organized, complete plans with all necessary details
- Interactive map pinning for all saved places and a calendar view for events, providing a unified interface for trip planning
- Collection sorting, friend invitations, and reminder notifications to facilitate group exploration and accountability
- A rising ecosystem designed to shift phone usage from passive consumption to a guide for real-world exploration