Outerly is a community platform that connects individuals for curated group walks in urban green spaces, utilizing a questionnaire-based matching system to pair participants with like-minded locals. This approach addresses social isolation by facilitating meaningful interactions in nature, enhancing both physical activity and community engagement.
Funding
Funding not disclosed
Founders
Product
Problem
Many individuals, particularly in urban environments, experience social isolation and lack opportunities for meaningful connections with like-minded people. Existing social activities often occur in crowded or artificial settings, making it difficult to form genuine relationships and enjoy the benefits of outdoor engagement.
Solution
Outerly is a community platform that facilitates curated group walks in urban green spaces, connecting individuals based on shared interests and preferences. By completing a detailed questionnaire, users are matched with small groups of 4-8 like-minded locals for guided walks on Saturday mornings. These "Outings" provide a structured environment for fostering connections in nature, promoting both physical activity and community engagement. The platform handles all planning logistics, including route selection and conversation starters, allowing participants to focus on building relationships and exploring their city's green spaces.
Target Audience
Outerly primarily targets individuals in urban areas who are seeking to expand their social circles, engage in outdoor activities, and connect with like-minded people in a structured and meaningful way.
Features
- Questionnaire-based matching system to create groups of 4-8 people with shared interests
- Curated walking routes in urban green spaces, typically 2.5 to 3.5 miles in length
- Scheduled "Outings" on Saturday mornings with designated starting and ending locations
- Provision of conversation starters to facilitate interaction among group members
- Post-walk gathering at a common ending point to encourage broader community engagement
- Email list for updates on Outings and events in specific cities