Otta
Otta is a travel planning platform that consolidates saved Instagram and TikTok content, booking confirmations, and group chat decisions into a single, shared day-by-day itinerary. The platform automatically extracts places from shared social media links and booking emails, while its AI assistant, "Ask Otta," provides personalized recommendations based on the group's saved preferences and travel style. It also features collaborative editing so all trip members can view and modify the same live plan.
- Hospitality & Travel Technology
- AI Agents
- Artificial Intelligence
- Software Only
Funding
Founders
Founder details are not available yet.
Product
Problem
Travel inspiration is scattered across social media saves, group chats, booking emails, and notes apps, making the transition from dreaming about a trip to actually planning it fragmented and time-consuming. Turning these disconnected pieces into a cohesive itinerary typically requires hours of manual coordination, especially for group trips where budgets, preferences, and availability must be aligned across multiple people.
Solution
Otta brings travel planning into one trusted place by automatically aggregating saved social content, booking confirmations, and group chat decisions into a structured, day-by-day plan. Users can share Instagram reels or TikTok links directly to Otta, which extracts the places mentioned and organizes them by destination. The platform also accepts forwarded booking confirmation emails and files them under the correct trip for the whole group to see. An AI travel agent named "Ask Otta" provides personalized recommendations informed by the group's saved preferences, travel style, and the specific people going on the trip, with memory that improves planning for each subsequent trip.
Target Audience
Primary users are leisure travelers planning individual or group trips, particularly those who collect destination inspiration from Instagram and TikTok and need to coordinate with friends or family across shared chats and documents.
Features
- Automatic extraction of places from shared Instagram reels and TikTok links into a shared trip plan
- Centralized booking management via forwarded email confirmations, filed under the right trip and visible to all travelers
- Day-by-day itinerary builder with flight, stay, and activity organization, plus grouping of nearby places and anchor activities
- "Ask Otta" AI assistant offering context-aware recommendations (e.g., restaurant style, hotels, rainy-day activities) based on saved content and group taste
- Persistent memory of user preferences across trips for progressively easier planning
- Collaborative editing so all trip members see and modify the same live itinerary
- Otta Guides featuring curated recommendations from friends, creators, and locals that can be saved directly to a trip