ORTY provides a unified point-of-sale (POS) system that integrates digital ordering, delivery management, and customer relationship management (CRM) for quick service and fast-casual restaurants. This platform eliminates the need for multiple third-party services, streamlining operations and enhancing profitability by offering a single solution for order processing, inventory management, and customer engagement.
Funding
$100K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many quick service and fast-casual restaurants struggle with fragmented systems for managing orders, deliveries, and customer relationships, leading to operational inefficiencies and reduced profitability. Integrating multiple third-party services can be clunky, expensive, and result in data silos.
Solution
ORTY provides a unified point-of-sale (POS) and management system that streamlines restaurant operations by integrating digital ordering, delivery management, and customer relationship management (CRM) into a single platform. The system supports various ordering channels, including website, mobile app, in-store kiosks, and waiter-operated mobile POS. ORTY's platform offers real-time fraud monitoring, inventory management, and detailed reporting, all accessible from a mobile device. By consolidating these functions, ORTY helps restaurants eliminate the need for multiple third-party integrations, reduce errors, and improve customer retention through targeted marketing and loyalty programs.
Target Audience
ORTY primarily targets quick service and fast-casual restaurants, as well as retail and service businesses, seeking to streamline operations and enhance customer engagement.
Features
- Integrated POS system for managing orders from multiple channels (website, mobile app, in-store, delivery)
- Real-time fraud monitoring to detect suspicious activities like refunds and order cancellations
- Mobile inventory management for registering supply, write-offs, and stock takes
- Built-in CRM for collecting and segmenting customer data
- Marketing tools for creating and distributing promotions via Facebook Messenger, Telegram, WhatsApp, and customer app push notifications
- Advanced reporting filters for analyzing new vs. returning customers and ROI of marketing campaigns
- Support for setting up registers and self-service kiosks
- Dedicated customer ordering app
- Branded online ordering website
- Delivery management tools
- Offline mode for uninterrupted operation