
OrderLift
OrderLift provides restaurants with a managed platform for delivery promotions and ad spend, generating weekly plans that owners approve before execution. The service adjusts ad budgets hour-by-hour to match demand, helping partners reduce wasted ad spend by about 30% and achieve up to 24× return on ad spend. Restaurants using OrderLift see an average 65% sales growth over six months, with no hardware or POS integration required.
- Advertising Technology
- Food Technology
- Artificial Intelligence
- Software Only
Funding
Founders
Founder details are not available yet.
Product
Problem
Restaurants struggle to manage delivery platform promotions and advertising effectively, often unable to see which ad spend actually generates profitable orders. Discounts and platform commissions can quietly erode margins, while static daily ad budgets burn money during low-demand hours. Owners lack the time and data to optimize these levers continuously across multiple platforms and stores.
Solution
OrderLift provides a software platform that manages and optimizes delivery promotions and ad spend for restaurants. The system generates a weekly plan per store—covering promotion types, item selection, customer targeting, and ad budget allocation—which the owner reviews and approves before anything goes live. Ad budgets are split across time windows and weekdays, following real demand patterns and pausing when the store is closed. The platform tracks the full funnel from impressions to orders, measures return on ad spend, and reports net payout after commission, promotions, and ads. Menu catalogs and cost of goods are synced daily from delivery platforms, enabling margin-aware promotion design that keeps discounts profitable.
Target Audience
Primary customers are independent restaurants and multi-location restaurant groups operating on delivery platforms like Uber Eats, Thuisbezorgd, and Deliveroo, particularly those seeking to grow delivery revenue without sacrificing margins.
Features
- Weekly AI-generated promotional and ad plans per store with explicit owner approval before execution
- Hour-by-hour ad budget pacing that concentrates spend in peak windows and pauses when closed, reducing wasted ad spend by about 30%
- Margin-aware offer design using daily-synced cost of goods per menu item, with segment-tiered discounts for new vs. returning customers
- Full-funnel analytics: impressions, clicks, orders, CTR, conversion, cost per click, and ROAS across Uber Eats, Thuisbezorgd, and Deliveroo
- Menu optimization with AI-enhanced photos, rewritten descriptions, item reordering, and combos priced from ingredient costs
- Weekly net payout reporting showing what reaches the bank after commission, promotions, and ads
- Google Ads and Meta Ads campaign setup and optimization alongside delivery platform management
- Multi-store portfolio view with live order feed, store health checks, and plain-language explanations for every plan decision