OQY Labs is a B2B outbound automation agency that creates AI‑powered lead generation and outreach systems for SaaS companies. Their platform combines Apollo for lead sourcing, TheirStack for signal detection, and Lemlist for email sequencing, all orchestrated through a Slack‑based CRM Assistant that handles enrichment, scoring, and campaign execution. This enables sales teams to run full outbound workflows directly from Slack, reducing tool friction and speeding up prospect engagement.
Funding
Funding not disclosed
Founders
Product
Problem
Many B2B SaaS companies struggle with time‑consuming outbound prospecting, requiring manual navigation across multiple tools for lead sourcing, signal detection, enrichment, and email sequencing. This fragmented workflow reduces BDR efficiency and delays pipeline generation.
Solution
OQY Labs delivers an AI‑powered outbound automation system that centralizes lead generation, enrichment, scoring, and multi‑step email outreach within a Slack‑based CRM Assistant. The platform pulls prospect lists from Apollo, detects market and company signals via TheirStack, and creates personalized email sequences in Lemlist, all triggered by simple Slack commands. Enriched leads are automatically scored based on funding events, hiring activity, tech‑stack changes, and LinkedIn activity, allowing BDRs to prioritize high‑intent contacts. Real‑time pipeline analytics are provided in Slack, showing email performance, replies, and meeting bookings, enabling rapid iteration without switching applications.
Target Audience
Primary customers are B2B SaaS companies that operate outbound sales development teams and seek to streamline prospecting, enrichment, and outreach workflows.
Features
- Integrated lead sourcing from Apollo with instant ICP list generation via Slack commands
- Signal detection and enrichment using TheirStack, scoring contacts on funding, hiring, tech‑stack, and LinkedIn activity
- Automated creation of personalized cold‑email copy referencing specific triggers for each prospect
- Seamless enrollment of enriched leads into Lemlist campaigns and automated email dispatch
- Real‑time pipeline analytics displayed in Slack, including send volume, open rates, replies, and meeting bookings
- One‑click enrichment and assignment of contacts to CRM systems such as HubSpot