Optifit Health
Optifit is a Swedish digital healthcare platform providing medically supervised weight-loss treatment for individuals with a BMI over 27. The service combines modern prescription medications with personalized guidance from a medical team of doctors and nurses, including video consultations, health coaching, and ongoing follow-up. Patients can qualify through a quick online health questionnaire and receive treatment starting from 499 SEK per month.
- Healthcare Technology
- Wellness & Fitness Technology
- Digital Health
- Software Only
Funding
Founders
Founder details are not available yet.
Product
Problem
Individuals with overweight and obesity often struggle to find effective, sustainable weight-loss solutions, as generic diet and exercise programs fail to address the complex biological and genetic factors underlying the condition. This leads to suboptimal results, reduced motivation, and increased risk of serious follow-up diseases such as type 2 diabetes, cardiovascular disease, and hypertension.
Solution
Optifit provides a digital healthcare platform for medically supervised weight loss, combining modern prescription medications with personalized guidance. The service begins with a quick online health questionnaire to determine eligibility, followed by a health check, blood tests, and a video consultation with a licensed physician. Patients receive a prescription and ongoing support from a medical team of doctors and nurses, including regular follow-ups on side effects and treatment efficacy. A dedicated health coach helps patients build long-term healthy habits, while telephone support and direct chat provide continuous access to the care team.
Target Audience
Optifit's primary customers are adults in Sweden with a BMI over 27 who are seeking medically supervised weight-loss treatment, including those with obesity-related health conditions or a history of failed weight-loss attempts.
Features
- Online eligibility screening with BMI calculator and health questionnaire (minimum BMI 27 required)
- Medical assessment including blood tests and video consultation with licensed physicians
- Prescription of modern weight-loss medications that reduce appetite, enhance satiety, and stabilize blood sugar
- Weekly dosing regimen with average weight loss of 15–20% of body weight
- Ongoing follow-up appointments to monitor side effects, effectiveness, and treatment adjustments
- Dedicated health coach for building sustainable lifestyle habits
- Telephone support on weekdays 9–16 and direct chat with response within 24 hours
- Treatment also available for patients who have previously undergone gastric bypass surgery