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Opply

Opply provides an AI-driven platform that automates end-to-end supply chain operations for consumer packaged goods (CPG) brands. The platform, powered by a system of AI agents called "Brain," handles sourcing, purchase order automation, supplier performance tracking, and consolidated invoicing with extended payment terms. Opply reports a 98% on-time-in-full delivery rate for its customers, compared to a 60% industry average.

Traction 10/10
United Kingdom, United Kingdom · HQ
Founded 2021465K+ followers
  • Logistics & Supply Chain
  • AI Agents
  • Artificial Intelligence
  • Food Technology
  • Software Only
  • Financial Technology
  • Commerce & Shopping
  • Enterprise Software
Updated 15 days ago

Funding

Raised to date

$11.5MRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.

across 2 rounds

CVIT+1

$7.5M · Series A

Announced Oct 2026 · from article date

Disclosed cumulative: $11.5M

2/2

Founders

3 founders

Helen Murphy

CEO

Will Neale

Investor

Martin Postel

Co-founder

Product

Problem

Food and beverage brands often struggle with fragmented supplier networks, requiring manual coordination of orders, logistics, and payments, which consumes time and leads to missed deliveries, inconsistent pricing, and administrative overhead. Growing CPG brands lack the procurement departments and buying power that larger enterprises take for granted, putting them at a competitive disadvantage.

Solution

Opply provides an AI-driven platform that automates the end-to-end supply-chain workflow for F&B and CPG brands. Behind the platform is "Brain," a system of AI agents that monitor inventory, generate purchase orders, align lead times, and consolidate communications across the entire supplier network in a single transaction. Opply also aggregates supplier invoices into one monthly bill with optional 90-day payment terms, reducing financial admin, and manages supplier certifications and performance metrics through a web dashboard. A dedicated account manager oversees the AI agents, stepping in when judgment is required, while brands retain full visibility and control.

Target Audience

Opply serves CPG and food & beverage brands—from early-stage startups to scaling enterprises—that need to source, manage, and finance raw ingredients, as well as ingredient suppliers and co-manufacturers seeking streamlined order flow and payment processing.

Features

  • AI agents that monitor inventory, generate purchase orders, and align lead times across multiple suppliers, operating across sourcing, order management, finance, and compliance
  • Single-point-of-contact interface that consolidates ordering, communication, and issue resolution across the entire supplier network
  • End-to-end delivery tracking with a reported 98% on-time-in-full rate versus a 60% industry average
  • Consolidated invoicing with up to 90-day extended payment terms for all suppliers
  • Supplier performance dashboard displaying OTIF, lead-time, pricing history, and compliance documentation
  • Verified supplier network with pre-screened certifications and compliance records, plus group purchasing for pooled rates on core ingredients
  • Supply chain alerts monitoring market moves on input costs and flagging delivery issues before they reach the brand
  • Real-time accounts payable dashboard and compliance management with certificate tracking and renewal chasing
This profile is AI-generated and may contain inaccuracies.