About Opinly

Opinly AI provides a competitor analysis tool that monitors site traffic, backlinks, and keyword strategies to help businesses understand their competitors' digital marketing tactics. By delivering actionable insights, it enables users to enhance their SEO performance and improve their online visibility.

```xml <problem> Businesses often struggle to understand their competitors' digital strategies, making it difficult to identify opportunities for improvement and stay ahead in the market. Analyzing competitor data across various channels is time-consuming and requires specialized tools and expertise. This lack of clear competitive insights hinders effective SEO, content, and marketing campaign optimization. </problem> <solution> Opinly AI provides a comprehensive competitor analysis platform that aggregates and analyzes data from multiple sources, including website traffic, backlinks, keywords, social media, and email campaigns. The platform delivers actionable insights into competitors' strategies, enabling businesses to identify gaps, optimize their own performance, and improve online visibility. By automating the analysis process, Opinly AI saves time and resources while providing a clear understanding of the competitive landscape. The platform helps users discover high-value backlink opportunities, track keyword rankings, analyze competitor content, and optimize email marketing strategies. </solution> <features> - Search Traffic Analytics: Tracks organic and paid search performance across Google, allowing users to compare traffic trends and identify ranking opportunities. - Backlink Intelligence: Identifies backlink opportunities that competitors have, enabling users to build stronger domain authority through targeted link building. - Instagram Performance: Analyzes competitors' best-performing Instagram content to gain insights into posting strategies, engagement patterns, and audience growth tactics. - Email Campaign Analysis: Provides visibility into competitors' email marketing strategies, including subject lines, content themes, and engagement metrics. - Landing Page Monitoring: Tracks changes to competitor landing pages in real-time, keeping users informed about new features, messaging updates, and conversion optimization tactics. - Keyword Gap Analysis: Identifies long-tail keywords that competitors are ranking for, revealing missed opportunities for organic traffic growth. - Position Tracking: Monitors keyword ranking changes week by week, enabling users to react quickly to ranking drops. </features> <target_audience> Opinly AI targets digital marketers, SEO professionals, content strategists, and marketing managers in e-commerce, SaaS, and other industries who need to understand their competitive landscape and improve their online performance. </target_audience> ```

What does Opinly do?

Where is Opinly located?

Opinly is based in Belfast, United Kingdom.

When was Opinly founded?

Opinly was founded in 2024.

Who founded Opinly?

Opinly was founded by Kieron McKenna and David McGuckin.

Kieron McKenna - Co-Founder
David McGuckin - CEO

Location

Belfast, United Kingdom

Founded

2024

Employees

2 employees

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Opinly

Score: 45/100

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Executive Summary

opinly.ai 100+

Founded 2024 – Belfast, United Kingdom

Funding

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Team (<5)

Kieron McKenna

Co-Founder

David McGuckin

CEO

Company Description

Problem

Businesses often struggle to understand their competitors' digital strategies, making it difficult to identify opportunities for improvement and stay ahead in the market. Analyzing competitor data across various channels is time-consuming and requires specialized tools and expertise. This lack of clear competitive insights hinders effective SEO, content, and marketing campaign optimization.

Solution

Opinly AI provides a comprehensive competitor analysis platform that aggregates and analyzes data from multiple sources, including website traffic, backlinks, keywords, social media, and email campaigns. The platform delivers actionable insights into competitors' strategies, enabling businesses to identify gaps, optimize their own performance, and improve online visibility. By automating the analysis process, Opinly AI saves time and resources while providing a clear understanding of the competitive landscape. The platform helps users discover high-value backlink opportunities, track keyword rankings, analyze competitor content, and optimize email marketing strategies.

Features

Search Traffic Analytics: Tracks organic and paid search performance across Google, allowing users to compare traffic trends and identify ranking opportunities.

Backlink Intelligence: Identifies backlink opportunities that competitors have, enabling users to build stronger domain authority through targeted link building.

Instagram Performance: Analyzes competitors' best-performing Instagram content to gain insights into posting strategies, engagement patterns, and audience growth tactics.

Email Campaign Analysis: Provides visibility into competitors' email marketing strategies, including subject lines, content themes, and engagement metrics.

Landing Page Monitoring: Tracks changes to competitor landing pages in real-time, keeping users informed about new features, messaging updates, and conversion optimization tactics.

Keyword Gap Analysis: Identifies long-tail keywords that competitors are ranking for, revealing missed opportunities for organic traffic growth.

Position Tracking: Monitors keyword ranking changes week by week, enabling users to react quickly to ranking drops.

Target Audience

Opinly AI targets digital marketers, SEO professionals, content strategists, and marketing managers in e-commerce, SaaS, and other industries who need to understand their competitive landscape and improve their online performance.