Ooblee is a community-driven sales platform that connects local brick-and-mortar stores with consumers through a rewards-based mobile app, enabling users to earn and redeem rewards for shopping locally. The platform addresses the decline of local businesses by incentivizing community engagement and providing a marketplace for local offers, thereby strengthening local economies.
Funding
$9M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Local brick-and-mortar stores struggle to compete with larger e-commerce platforms, often lacking the resources to effectively reach and engage with local consumers. This can lead to decreased sales and visibility within their communities.
Solution
Ooblee is a social commerce platform designed to connect local businesses with consumers through a rewards-based mobile application. The platform incentivizes users to shop locally by offering rewards and vouchers for their purchases, which can be redeemed for discounts and special offers. Ooblee also fosters a sense of community by enabling users to create and participate in "shopping events" with friends, earning additional rewards when multiple participants purchase from the same local vendor. This approach aims to drive foot traffic to local stores, increase customer loyalty, and boost local economies by reinvesting a portion of the revenue into the customer reward program.
Target Audience
Ooblee primarily targets consumers who are interested in supporting local businesses and discovering unique products and services within their community, as well as local brick-and-mortar stores seeking to increase their visibility and customer engagement.
Features
- Mobile app for iOS and Android, providing a user-friendly interface for browsing local deals and earning rewards
- Rewards system based on "Ooblee Coins," which can be exchanged for vouchers and discounts
- Social shopping events that allow users to invite friends and earn collective rewards
- Geolocation-based discovery of nearby stores and offers
- Click-and-collect functionality, enabling customers to order online and pick up in-store
- Tools for local businesses to create and manage promotional campaigns
- Options for businesses to offer local delivery services
- Integration with social media platforms for sharing deals and events