This startup operates a dark store that facilitates rapid home delivery of fresh food and grocery products through a user-friendly mobile application. By eliminating the need for customers to travel to supermarkets, it provides a convenient shopping experience that saves time and enhances accessibility to essential goods.
Funding
Funding not disclosed
Founders
Product
Problem
Busy individuals and families often struggle to find the time to shop for groceries, especially fresh produce and essential household items, leading to meal planning challenges and potential stock-outs of necessities. Traditional grocery shopping requires travel, navigating crowded stores, and waiting in checkout lines, consuming valuable time and energy.
Solution
ONIGO provides a rapid home delivery service for fresh food and grocery products, offering a convenient alternative to traditional supermarket shopping. Through a user-friendly mobile application and web interface, customers can order from a wide selection of approximately 9,000 items, including fresh produce, meats, prepared foods, and household essentials, all at competitive prices. ONIGO utilizes a network of dark stores to fulfill orders quickly, with delivery times as fast as 40 minutes using a priority delivery option. The service aims to streamline the shopping experience, saving customers time and providing access to essential goods without the need to visit a physical store.
Target Audience
The primary target audience includes busy professionals, families with children, and individuals who value convenience and time-saving solutions for grocery shopping.
Features
- Mobile application (iOS and Android) and web interface for easy ordering
- Delivery in as little as 40 minutes with priority delivery option
- Wide selection of approximately 9,000 items, including fresh produce, meat, prepared foods, and daily necessities
- Real-time order tracking and delivery updates
- Option for unattended delivery (置き配)
- Multiple payment options, including credit card, Apple Pay, Google Pay, and cash
- Integration with Ito-Yokado net supermarket
- SMS authentication for secure account access