The startup offers a data-driven B2B network platform that connects farmers and suppliers with verified buyers and agents across India, addressing inefficiencies in the agriculture supply chain. By facilitating same-day payments post-harvest and providing working capital support, the platform enhances farmers' income by linking them directly to end consumers.
Funding
Funding not disclosed
Founders
Product
Problem
The agriculture sector in India faces challenges related to fragmented supply chains, limited access to reliable buyers, and delayed payments for farmers and suppliers. Inefficient bookkeeping practices and restricted access to working capital further exacerbate these issues.
Solution
Onato provides a B2B network platform designed to streamline the agricultural supply chain by connecting farmers and suppliers with verified buyers and agents across India. The platform facilitates same-day payments to farmers and suppliers post-harvest, ensuring prompt compensation for their produce. Additionally, Onato offers working capital support to buyers and agents, enabling them to manage their operations more effectively. By providing a comprehensive solution for networking, payment processing, and financial management, Onato aims to enhance the income of farmers and improve the efficiency of the agricultural supply chain. The platform also offers bookkeeping tools to manage credit and inventory.
Target Audience
The primary target audience includes farmers, suppliers, buyers, and agents involved in the agricultural supply chain in India.
Features
- Pan-India network of verified buyers and agents for suppliers and farmers.
- Same-day payment guarantee for farmers and suppliers after harvest.
- Restricted access to the platform, ensuring only verified and reliable participants.
- Regular supply of commodities for buyers at competitive prices.
- Working capital solutions for buyers and agents.
- Mobile app for managing business operations, including credit and inventory management.