ON24 provides an Intelligent Engagement Platform that lets B2B marketers, sales teams, and corporate communicators create, host, and analyze live and on‑demand webinars and virtual events. The platform combines built‑in event tools with AI‑driven analytics, translation, and content‑hub features to deliver real‑time engagement metrics, reusable assets, and ROI reporting.
Funding
$25M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Organizations often struggle to create, deliver, and measure the impact of virtual events and webinars at scale, leading to low attendee engagement, limited data insights, and inefficient content reuse.
Solution
ON24 offers an Intelligent Engagement Platform that enables marketers, sales teams, and corporate communicators to design, host, and analyze live and on‑demand virtual experiences. The platform combines built‑in webinar, virtual‑event, and content‑hub capabilities with AI‑driven analytics (ACE) to surface actionable insights on audience behavior. Integrated translation, landing‑page creation, and multi‑channel distribution tools streamline event promotion and registration. Real‑time performance dashboards and post‑event analytics help users optimize content, demonstrate ROI, and personalize follow‑up outreach.
Target Audience
Primary customers are B2B marketers, sales enablement teams, corporate communications departments, and industry associations that need scalable virtual event solutions and data‑driven insights.
Features
- End‑to‑end webinar and virtual‑event hosting with interactive Q&A, polls, and chat
- AI‑powered ACE analytics engine that provides real‑time engagement metrics and content performance insights
- On‑demand content hubs and landing‑page builder for reusable assets and lead capture
- Integrated translation service (ON24 Translate) for multilingual audiences
- Seamless integrations with CRM, marketing automation, and analytics platforms
- Virtual conference capabilities supporting multi‑track sessions and exhibitor booths
- Performance analytics suite with dashboards, heat maps, and ROI reporting