Traditional trade value chains in Africa suffer from inefficiencies due to a lack of real-time visibility into sales, inventory, and financial transactions. Manufacturers, distributors, and retailers often struggle with long sales cycles, working capital limitations, and limited access to a broad distribution network.

OmniRetail offers a unified distribution platform designed to digitize the trade value chain for consumer goods. The platform provides real-time sales and inventory visibility through its B2B e-commerce solution, OmniBiz, and its Distribution Management Solution, Mplify. By streamlining processes for manufacturers, distributors, and retailers, OmniRetail enables access to a wide range of SKUs and facilitates financial transactions through its embedded finance solution, OmniPay. This integrated approach empowers businesses to optimize pricing strategies, forecast demand, and make informed decisions to increase reach, market share, and revenue growth. OmniRetail's network of warehouses, logistics providers, distributors, and retailers helps manufacturers expand their business with low-cost last-mile delivery.

OmniBiz: B2B e-commerce platform providing retailers with access to over 900 SKUs from top brands.

Mplify: Distribution Management Solution empowering distributors with a holistic business management system.

OmniPay: Embedded finance solution simplifying payments and providing working capital to FMCG trade businesses.

Real-time insights into sales, transactions, and stock levels across the trade value chain.

Network of warehouses, logistics providers, distributors, and retailers for efficient last-mile delivery.

Data-driven intelligence system for identifying trends, forecasting demand, and optimizing pricing strategies.

OmniRetail primarily targets manufacturers, distributors, and retailers in the fast-moving consumer goods (FMCG) sector in Africa, seeking to digitize their operations and improve efficiency.