Olé Life is a fully digital platform that lets individuals purchase customizable term life insurance online, offering instant quotes through a coverage calculator and two plan options—Easy Term and Master Term. The service includes optional riders such as premium refunds, terminal‑illness advances, cancer and critical‑illness protection, and income protection, all managed via a mobile app for policy documents, claims, and support, backed by Swiss Re reinsurance.
Funding
$30M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.

Founders
Product
Problem
Many consumers find traditional life insurance products difficult to understand, purchase, and manage, often requiring in‑person meetings, lengthy paperwork, and limited flexibility in coverage options.
Solution
Olé Life offers a fully digital life‑insurance platform that lets customers obtain term life protection quickly through an online calculator and instant quote. Users can select from Easy Term or Master Term plans, customize coverage amounts, and add optional riders such as premium refunds, terminal‑illness advances, cancer or critical‑illness protection, and income protection. The service provides a mobile app for policy management, claim filing, and real‑time support, while leveraging a partnership with Swiss Re for global reinsurance backing. By streamlining underwriting and policy issuance, Olé Life reduces friction and enables flexible, affordable coverage for a broad audience.
Target Audience
Individuals seeking affordable, customizable term life insurance, as well as independent insurance advisors who sell digital policies to clients.
Features
- Online coverage calculator that generates personalized quotes in minutes
- Two term‑life products (Easy Term, Master Term) with adjustable coverage limits and ages
- Optional riders: premium refund, terminal‑illness advance, cancer/critical‑illness, accidental death, disability, and income protection
- Mobile Member App for policy documents, claim submission, and status tracking
- Digital onboarding with electronic signatures and automated underwriting
- Backed by Swiss Re reinsurance for financial strength and claim security