Oiyaa is a loyalty platform that utilizes a mobile application to connect consumers with over 200 local retailers, offering discounts for reservations and appointments. This platform addresses the challenge of declining support for local businesses by incentivizing consumer engagement through tangible rewards.
Funding
Funding not disclosed
Founders
Product
Problem
Local businesses often struggle to attract and retain customers due to competition from larger chains and online retailers. Consumers may be unaware of the diverse offerings and unique value propositions of shops and service providers in their immediate vicinity. This can lead to decreased revenue for local businesses and a less vibrant local economy.
Solution
Oiyaa is a mobile application designed to connect consumers with local retailers by offering discounts on reservations, appointments, and purchases. The platform incentivizes users to support local businesses by providing tangible rewards for their patronage. By aggregating local businesses into a single, user-friendly app, Oiyaa increases their visibility and provides a convenient way for consumers to discover and engage with them. The app aims to foster a stronger sense of community and drive economic growth at the local level.
Target Audience
The primary target audience includes consumers seeking discounts and convenient access to local businesses, as well as local retailers looking to increase customer engagement and revenue.
Features
- Mobile app for iOS and Android platforms
- Directory of over 200 local retailers across various categories
- Discount offers for reservations and appointments
- Location-based discovery of nearby businesses
- Digital wallet integration for storing passes, tickets, and cards