Occtoo is an Experience Data Platform that centralizes and manages experience data from various sources, enabling digital teams to quickly build and deploy applications without lengthy integrations. This platform reduces the time from concept to launch, allowing businesses to create relevant customer experiences across multiple channels efficiently.
Funding
$7.2M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Building new digital experiences often requires lengthy and complex integrations to unify data from disparate backend systems. This process can be time-consuming and costly, hindering businesses from quickly launching new initiatives and delivering relevant customer experiences across multiple channels.
Solution
Occtoo provides an Experience Data Platform (XDP) that centralizes content, customer, and context data from various sources, enabling digital teams to rapidly build and deploy applications. The platform uses a no-code studio to connect and activate data, allowing developers to create Experience APIs with the precise data needed for frontends or third-party applications. By unifying data from PIM, ERP, and other systems, Occtoo eliminates the need for extensive integrations, shortens the "idea to deployment" process, and facilitates the creation of relevant, omnichannel customer experiences. The platform's composable architecture allows businesses to become data autonomous, launch experiences faster, and reuse data across different channels.
Target Audience
Occtoo targets digital officers, marketers, and developers in B2B and B2C organizations who need to build and accelerate digital experiences faster by activating and orchestrating product data.
Features
- No-code studio for connecting and activating data from any system or source
- Unified Experience APIs containing only the exact data needed for each experience
- Real-time data access for building relevant experiences optimized for each customer interaction
- Pre-built connectors for integrating with existing backend systems
- Content Delivery Network (CDN) capabilities for serving e-commerce sites with real-time content
- Ability to create Digital Product Passports by connecting and activating product data
- MACH (Microservices, API-first, Cloud-Native, Headless) certified architecture