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Obsess

Obsess provides a 3D virtual store platform that enables brands to create interactive shopping experiences on their e-commerce sites using AI-powered technology and VR/AR solutions. This approach enhances customer engagement and increases conversion rates by allowing consumers to explore and purchase products in immersive, gamified environments.

Traction 10/10
East New York, United States · HQ
Founded 20177210K+ followers
  • Artificial Intelligence
  • Data & Analytics
  • Augmented & Virtual Reality
  • Commerce & Shopping
  • Enterprise Software
  • Software Only
Updated 23 months ago

Funding

Raised to date

$13.9MRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.

+2
Funding rounds are not available yet.

Founders

1 founder

Rohan Deuskar

Founder/CEO of Stylitics

Product

Problem

Traditional e-commerce experiences often lack the engagement and interactivity of physical retail, leading to lower conversion rates and reduced brand loyalty. Customers struggle to visualize products in a realistic context and miss the social and gamified elements that enhance the shopping experience.

Solution

Obsess provides a platform for brands to create immersive, AI-powered 3D virtual stores that integrate directly with their existing e-commerce sites. These virtual environments allow customers to explore products in interactive, gamified settings, enhancing engagement and driving conversion. The platform supports a range of virtual retail solutions, including virtual flagships, pop-up shops, showrooms, and catalogs, accessible across web, mobile, and extended reality (XR) devices. Obsess leverages AI to personalize content, offer virtual assistance, and dynamically merchandise products, creating a more compelling and informative shopping journey.

Target Audience

Obsess targets brands and retailers across various industries, including fashion, beauty, CPG, home goods, and automotive, seeking to enhance their e-commerce experience and engage a new generation of digitally native consumers.

Features

  • Patented 3D technology for creating high-fidelity, interactive virtual environments
  • AI-powered content personalization, including virtual assistants and dynamic merchandising
  • Gamification features such as scavenger hunts and branded quizzes to increase product discovery
  • Branded avatars that shoppers can customize, enhancing their connection to the brand
  • "Shop with Friends" feature enabling live, social shopping experiences
  • Seamless e-commerce integration with existing platforms, including cart functionality and product information synchronization
  • Support for virtual events, clienteling, and livestream shopping
  • Cross-platform accessibility on web, mobile, Roblox, Apple Vision Pro, and Meta Quest
  • Data visualization platform for tracking customer behavior and spatial data within the virtual store
  • Product customizers allowing shoppers to personalize products in 3D
This profile is AI-generated and may contain inaccuracies.