Nurture is an interactive storytelling app that turns screen time into guided adventures where children aged 4‑10 make decisions that shape the narrative. By embedding challenges that require problem solving, perspective taking, creativity, curiosity and resilience, the app provides intentional practice of core human skills while delivering entertainment. A parental view mode highlights skill objectives and offers conversation prompts to extend learning beyond the device.
Funding
$2.9M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Children increasingly spend time on screens, but most digital content is designed to capture attention rather than develop essential human skills such as critical thinking, empathy, creativity, and resilience. This leaves a gap in providing purposeful, skill‑building experiences that translate into real‑world growth.
Solution
Nurture offers an interactive storytelling app that turns screen time into guided adventures where kids actively make decisions that affect the narrative. By embedding challenges that require problem solving, perspective taking, and iterative attempts, the app creates safe friction that encourages children to experiment, reflect, and retry. Each story is structured to surface core human skills—critical thinking, curiosity, empathy, creativity, and resilience—through experiential learning rather than passive consumption. The platform delivers these experiences in a format that feels like watching a favorite show, but pauses for the child to intervene, ensuring engagement is tied to purposeful practice. Outcomes are reinforced by post‑story discussions and real‑world application prompts, helping families extend learning beyond the device.
Target Audience
Primary users are parents of children aged 4‑10 who seek educational, screen‑based activities that develop social‑emotional and cognitive skills, as well as educators looking for interactive content to supplement classroom learning.
Features
- Interactive story episodes where children are prompted to make choices that directly influence plot outcomes
- Built‑in skill modules that focus on problem solving, resilience (retry mechanics), empathy (perspective shifts), creativity, and curiosity
- Adaptive feedback that acknowledges correct attempts and provides gentle guidance after mistakes, fostering a growth mindset
- Child‑development‑informed design that balances entertainment with intentional practice of human capabilities
- Parental view mode that highlights skill objectives and offers conversation starters to extend learning offline