Nurse Approved is a third-party platform that evaluates healthcare products and processes based on the expertise of nurses. The platform provides a "Nurse Approved" certification mark to recognize products meeting high standards, building trust and guiding innovation in healthcare.
Funding
Funding not disclosed
Founders
Product
Problem
Healthcare innovators often struggle to gain credibility and market traction for their products due to a lack of trust and validation from frontline healthcare professionals. Existing validation methods may not fully capture the nuanced perspectives of nurses, who are the largest segment of the healthcare workforce and deeply understand patient needs and clinical workflows. This can lead to slower adoption rates and missed opportunities for impactful healthcare solutions.
Solution
Nurse Approved offers a third-party evaluation platform that leverages the expertise of nurses to validate and differentiate healthcare products and processes. The platform provides a "Nurse Approved" certification mark to recognize products meeting high standards based on a proprietary Nurse Quality Standards Index (NQSI). Nurse Approved utilizes a curated panel of nurse experts from its exclusive Nurse Nexus® community to provide quantitative and qualitative feedback on concepts, prototypes, and products. This process helps companies manage innovation risk, accelerate market adoption, and build trust with healthcare providers and patients.
Target Audience
The primary audience includes healthcare companies, innovators, and entrepreneurs seeking third-party validation and endorsement for their products from frontline nurses.
Features
- Access to a curated panel of Nurse Experts from the Nurse Nexus® community.
- A proven review framework for evaluating concepts, prototypes, and beta versions of healthcare innovations.
- Rigorous evaluation methodology for gathering quantitative and qualitative feedback.
- Comprehensive reports including executive summaries, nurse expert scoring details, and video responses.
- Nurse Approved certification seal awarded for products scoring above 95% on the NQSI, valid for 12 months.
- White paper publication of nurse-generated data to improve product positioning and differentiation.