Novu provides an open-source, JavaScript-native notification framework that allows developers to create and manage multi-channel notification workflows using popular frameworks like Next.js and React. This solution enables product teams to control messaging and content without developer intervention, streamlining the notification process and enhancing user engagement.
Funding
$6.6M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.



Founders
Product
Problem
Building and maintaining in-house notification systems can be complex and resource-intensive, diverting engineering efforts from core product development. Product teams often lack control over notification content and workflows, requiring developer intervention for even minor adjustments.
Solution
Novu provides an open-source notifications infrastructure that enables developers to build and manage multi-channel notification workflows. The platform offers a unified API and a suite of tools for creating, testing, and deploying notifications across various channels, including in-app, email, SMS, and push notifications. Product teams can use a no-code editor to manage notification content and messaging without requiring developer assistance. Novu's architecture is designed for scalability and observability, ensuring reliable notification delivery even at high volumes.
Target Audience
Novu is designed for development teams and product teams building applications that require robust and customizable notification capabilities.
Features
- Multi-channel support: Send notifications via in-app, email, SMS, push, and chat channels
- Workflow designer: Create and manage notification workflows with a drag-and-drop interface
- No-code editor: Empower product teams to manage notification content and messaging
- Unified API: Access all notification channels through a single API
- React components: Integrate in-app notifications with pre-built React components
- End-user preferences: Allow users to customize their notification preferences
- Digest engine: Aggregate notifications into digests for less frequent updates
- Open-source framework: Customize and extend the platform to meet specific needs