Noki is an AI-powered data enrichment platform designed for enterprise B2B applications, enabling companies to automate the collection and integration of public data points into their CRM systems. This technology enhances lead scoring, personalizes outreach campaigns, and identifies upsell opportunities, ultimately improving sales efficiency and reducing customer acquisition costs.
Funding
$160.9K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
B2B companies often struggle to efficiently gather and integrate comprehensive public data into their CRM systems, leading to incomplete lead scoring, generic outreach, and missed upsell opportunities. Manual data collection is time-consuming and doesn't scale, while relying solely on firmographics provides an insufficient understanding of potential customers.
Solution
Noki is an AI-powered data enrichment platform that automates the collection and integration of public data points for enterprise B2B applications. By leveraging AI, Noki enables companies to build targeted lists, enrich their CRM with diverse data, and identify potential upsell targets. The platform facilitates personalized outreach campaigns, segments accounts effectively, and scores leads with richer data, ultimately improving sales efficiency and reducing customer acquisition costs.
Target Audience
Noki's primary customers are B2B sales and marketing teams, revenue operations professionals, and data science teams within enterprise organizations.
Features
- AI-driven data enrichment from diverse public sources
- Automated integration with leading CRM systems
- Custom AI signals tailored to specific business needs
- Lead scoring based on enriched data profiles
- Account segmentation for personalized outreach
- Identification of upsell opportunities
- Real-time data updates and monitoring