The startup develops interactive motion entertainment tools that transform passive screen time into active playtime through immersive experiences on various consumer devices. By enabling users to engage physically with content, the company addresses the issue of sedentary entertainment habits.
Funding
$37.5M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
AEBPCC+3Founders
Product
Problem
Modern entertainment options often promote sedentary behavior, especially among children and families, leading to reduced physical activity and associated health concerns. Existing motion-based games often require specialized hardware or complex setups, limiting accessibility and convenience.
Solution
Nex develops motion-based entertainment experiences that transform standard consumer devices into interactive play spaces, encouraging physical activity through immersive gameplay. Using camera-enabled devices, Nex's technology allows users to engage with on-screen content through natural body movements, eliminating the need for external sensors or specialized equipment. The company offers a suite of motion-controlled games and experiences designed for various age groups and interests, promoting active engagement and social interaction within the home. Nex also provides a development kit that allows third parties to create motion-based experiences.
Target Audience
Nex targets families with children, individuals seeking fun ways to increase physical activity, and developers interested in creating motion-based entertainment experiences.
Features
- Sensor-free motion tracking using standard device cameras
- A library of motion-based games spanning various genres, including arcade, rhythm, and racing
- Multiplayer modes for head-to-head competition and cooperative play
- Cross-platform compatibility across smart TVs, tablets, and mobile devices
- Nex Motion Development Kit (MDK) for creating custom motion-based experiences