NewsGuard provides reliability ratings and detailed analyses of news and information websites using apolitical journalistic criteria to help users identify trustworthy sources. The platform also offers continuous data on misinformation trends and tools to ensure safe advertising placements, addressing the widespread issue of misinformation online.
Funding
$6M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
PGFounders
Product
Problem
The proliferation of online misinformation and unreliable news sources makes it difficult for individuals and organizations to discern credible information from falsehoods. This widespread issue undermines trust in media, distorts public discourse, and poses risks to informed decision-making.
Solution
NewsGuard offers reliability ratings and detailed analyses of news and information websites, leveraging apolitical journalistic criteria to help users identify trustworthy sources. The platform provides continuous data on misinformation trends, enabling proactive identification and mitigation of false narratives. NewsGuard also offers tools for safe advertising placements, ensuring brands avoid inadvertently funding misinformation. Additionally, NewsGuard provides ratings for podcasts and TV/CTV news, extending its reliability assessments across various media formats.
Target Audience
NewsGuard's primary customers include individual consumers seeking reliable news sources, enterprises aiming to protect their brand reputation, and AI developers seeking to mitigate misinformation in their systems.
Features
- NewsReliability Ratings: Apolitical, journalist-curated ratings for news outlets.
- Misinformation Fingerprints: Continuous data on provably false narratives spreading online.
- AISafety Suite: Tools to safeguard AI systems against misinformation and ensure reliable responses.
- NewsGuard for Advertising: Human-curated databases for reliable ad placement.
- Podcast Ratings: Detailed trust ratings for podcasts.
- TV/CTV Ratings: Ratings to help brands advertise safely on TV/CTV news.