New Black provides a unified commerce platform that integrates various retail operations to enhance customer and employee experiences. By implementing their EVA technology, brands can achieve seamless transactions and adaptive change management, improving operational efficiency and engagement.
Funding
Funding not disclosed
Founders
Product
Problem
Modern retailers struggle to provide a consistent customer experience across all channels due to disparate systems and data silos. Integrating legacy systems to achieve a unified view of the customer journey is complex and costly, hindering innovation and adaptability.
Solution
New Black offers a Unified Commerce Platform, called EVA, designed to help brands and retailers adapt to change by unifying all sales channels. The platform integrates mobile point of sale (POS) and order management systems to connect online and offline operations. By providing a single view of customer, stock, and transactional data, EVA enables consistent service across all touchpoints. The platform is built to adopt new back-end applications, front-end frameworks, and innovative solutions, allowing retailers to innovate without being held back by legacy systems.
Target Audience
The primary target audience includes global operation brands and retailers looking to unify their commerce operations and deliver a consistent customer experience across all channels.
Features
- Unified Commerce Platform (EVA) designed for omnichannel retail
- Mobile POS and Order Management System
- Real-time data synchronization across all channels
- Technology-agnostic architecture for easy integration of new solutions
- Cloud-based platform for scalability and security
- Support for various order scenarios
- Integration with payment platforms like Adyen
- Compliance with localized fiscal and legal regulations