Neotaste is a restaurant-finding app that utilizes location-based technology to connect users with local dining options while offering exclusive deals such as discounts and 2-for-1 meals. The platform addresses the challenge of limited restaurant visibility for consumers and provides restaurateurs with free marketing services to attract new customers.
Funding
$16.4M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many consumers struggle to discover new restaurants in their local area and often miss out on exclusive dining deals. Restaurants, in turn, face challenges in attracting new customers and increasing their visibility in a competitive market.
Solution
NeoTaste is a mobile application designed to connect users with local restaurants, offering exclusive deals such as discounts and 2-for-1 meals. The app helps users discover new dining experiences by showcasing a variety of restaurants in their city. By partnering with restaurants, NeoTaste provides a platform for restaurateurs to attract new customers through special offers and increased visibility. Users can easily find restaurants near them, book deals within the app, and redeem them at the restaurant.
Target Audience
NeoTaste primarily targets consumers looking to explore new restaurants and save money on dining, as well as restaurants aiming to attract new customers and increase their market presence.
Features
- Location-based discovery of nearby restaurants
- Exclusive dining deals, including 2-for-1 offers and discounts
- In-app booking system for reserving deals at preferred times
- Digital redemption process at the restaurant
- User reviews and ratings to help inform dining choices
- Broad coverage across 49 cities in 4 countries, with continuous expansion
- Personalized recommendations based on user preferences