Neety is a sales software that helps B2B industrial, manufacturing, and service companies identify high-fit prospects and prioritize them by purchase intent. It ranks companies based on technical criteria and buying signals, then drafts personalized outreach messages in the salesperson's own voice for approval. The platform integrates with Salesforce, HubSpot, and Pipedrive, and learns from each salesperson's edits to continuously improve its messaging.
Funding
Funding not disclosed
Founders
Product
Problem
B2B sales teams in industrial, manufacturing, and service sectors often rely on manual list-building in Excel and LinkedIn, sending generic messages that get ignored. Without a way to prioritize prospects by purchase intent, salespeople waste time on low-quality leads and miss high-value opportunities, leaving the team burned out from searching instead of closing.
Solution
Neety is a sales software that automatically identifies companies that genuinely fit a seller's technical criteria—such as materials, certifications, and exclusions—and scores them for confidence. It then ranks these prospects by buying intent, considering company profile, size, activity, and key decision-makers, so salespeople know exactly where to start. Neety drafts outreach messages in the salesperson's own technical voice, ready for approval or quick edits, and learns from each correction to better match the seller's communication style. The platform integrates with existing CRMs like Salesforce, HubSpot, and Pipedrive, and handles repetitive tasks like searching, contacting, and follow-up, allowing the sales team to focus on validating and closing deals.
Target Audience
Primary customers are small-to-medium enterprises (PYMEs) in industrial, manufacturing, and service sectors that have an active commercial team and need to improve lead prioritization and outreach efficiency.
Features
- Proprietary scoring engine that ranks companies by technical fit and purchase intent, filtering out those already buying from competitors
- AI-driven message drafting that replicates the salesperson's technical language and adapts based on feedback and corrections
- CRM integrations with Salesforce, HubSpot, and Pipedrive for seamless workflow without changing tools
- Automated follow-up and contact sequencing to reduce manual outreach work
- Upcoming conversational interface that lets users request lists via chat, with approval-based execution