The startup offers a micro-influencer marketing platform that leverages artificial intelligence to enhance mobile marketing automation, generating higher organic engagement compared to traditional macro influencers. By providing detailed insights into influencer demographics and automating content creation and approval processes, the platform enables brands to efficiently manage influencer campaigns and retain full ownership of generated content.
Funding
$600K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Brands and agencies often struggle to efficiently manage influencer marketing campaigns at scale, particularly in diverse Asian markets, due to difficulties in influencer discovery, content moderation, and performance tracking. Manual outreach and management are time-intensive, hindering the ability to activate large numbers of influencers and optimize campaign performance.
Solution
Narrators provides an AI-powered influencer marketing platform designed to streamline and scale influencer campaigns across Asia. The platform offers a database of over 1.5 million influencers, enabling brands and agencies to discover, vet, and recruit relevant influencers based on audience demographics, interests, and performance metrics. It facilitates content management through a user-friendly dashboard, allowing for easy moderation from draft to publication. Real-time analytics and reporting provide insights into campaign performance, content effectiveness, and budget allocation, enabling data-driven optimization.
Target Audience
The primary target audience includes brands and marketing agencies seeking to execute and manage influencer marketing campaigns efficiently across various Asian markets.
Features
- AI-powered influencer discovery and recruitment from a database of 1.5M+ influencers across Asia
- Comprehensive influencer profiles with audience data, interests, and performance metrics
- Multi-market campaign management with support for local languages and currencies
- Content moderation dashboard for streamlined review and approval workflows
- Real-time analytics and reporting on campaign reach, engagement, and ROI
- Brand ambassador program management for long-term influencer relationships
- Influencer payment and legal compliance management
- Mobile app for influencers to manage campaigns and track earnings