Naker is a virtual studio that utilizes 3D technologies and automation to create product visuals, including packshots and interactive 3D experiences, for eCommerce platforms. This solution enhances product visualization, resulting in a 30% increase in conversion rates and a 50% reduction in product returns.
Funding
$428.1K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
E-commerce businesses face challenges in providing customers with realistic and engaging product visualizations, often relying on static images that fail to capture product details and variations. Traditional photography and videography are costly and time-consuming, especially when dealing with a high volume of products and variations. This can lead to lower conversion rates and increased product returns due to unmet customer expectations.
Solution
Naker offers a virtual studio platform that leverages 3D technology and automation to streamline the creation of product visuals for e-commerce. The platform enables businesses to generate packshots, lifestyle images, videos, and interactive 3D experiences from existing 3D assets. By automating the visual creation process, Naker reduces the need for physical prototypes and traditional photo shoots, significantly shortening time-to-market and cutting costs. The interactive 3D viewer and configurator can be embedded directly on product pages, providing customers with an immersive shopping experience and enhancing product visualization. This leads to increased conversion rates, reduced product returns, and improved customer satisfaction.
Target Audience
Naker primarily targets e-commerce businesses, product and content teams, and marketing professionals seeking to enhance product visualization, streamline content creation, and improve online sales.
Features
- Automated generation of packshots, lifestyle images, and videos from 3D assets
- Interactive 3D viewer for enhanced product visualization on e-commerce platforms
- 3D configurator allowing customers to personalize products in real-time
- Support for augmented reality (AR) experiences, enabling customers to visualize products in their own environment
- No-code platform that simplifies 3D marketing usage
- Web-based application accessible without complex logistics or specialized knowledge