Myx Fitness offers a professional-grade BODi Bike equipped with a 21.5" HD touchscreen and advanced sensors to track heart rate, speed, cadence, and distance, providing a personalized in-home fitness experience. The platform delivers a variety of cycling and strength classes, enabling users to achieve their fitness goals efficiently without the need for a gym.
Funding
$25M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many individuals find it challenging to maintain a consistent fitness routine due to time constraints, lack of motivation, and the inconvenience of traveling to a gym. Traditional fitness equipment can be expensive and take up valuable space in the home, making it difficult for people to achieve their fitness goals effectively.
Solution
Myx Fitness, now integrated with BODi (Beachbody On Demand interactive), provides a comprehensive in-home fitness solution centered around the BODi Bike. This professional-grade stationary bike is equipped with a 21.5" HD touchscreen display that swivels for seamless transitions between cycling and off-bike workouts. The bike integrates with a heart rate monitor to provide personalized, heart rate-based training, allowing users to optimize their workouts and track progress. The BODi platform offers a diverse library of live and on-demand classes, including cycling, strength training, yoga, and more, catering to various fitness levels and preferences.
Target Audience
The primary target audience includes individuals seeking convenient and effective in-home fitness solutions, particularly those with busy schedules or those who prefer working out in the comfort of their own homes.
Features
- Professional-grade BODi Bike with a durable, rustproof, and hypoallergenic frame
- 21.5" HD touchscreen display that swivels for on- and off-bike workouts
- Integrated sensors to track speed, cadence, and distance
- Included Polar OH1 heart rate monitor for personalized training
- Versatile pedals compatible with athletic shoes or SPD clip-ins
- Compact footprint (3' 4" L x 1' 7" W) to fit in various spaces
- Access to a library of live and on-demand classes through the BODi membership
- One BODi membership supports up to five profiles