Myfello is a mobile app that uses behavioral science to help adults build and maintain intentional friendships through daily micro‑tasks, conversation starters, and habit‑tracking. The platform delivers personalized action recommendations, reminders, and progress insights to reduce social friction and encourage consistent, low‑commitment social interactions.
Funding
$10.4M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many people struggle to form and maintain meaningful friendships due to busy schedules, social anxiety, or lack of structured guidance, leading to loneliness and reduced social well‑being.
Solution
Myfello offers a mobile application that applies behavioral science principles to help users develop intentional friendships through small, daily actions. The app delivers bite‑sized prompts, habit‑forming exercises, and progress tracking to encourage users to reach out, schedule meet‑ups, and nurture existing connections. By breaking social interaction into manageable steps, Myfello reduces the friction of initiating contact and builds confidence over time. Users receive personalized suggestions based on their activity history, and the platform aggregates data to provide insights on relationship growth. The experience is designed to be low‑commitment yet consistent, fostering sustainable social habits without requiring extensive planning.
Target Audience
Myfello targets adults who feel socially isolated or wish to improve the quality and quantity of their friendships, including professionals, students, and anyone seeking structured social habit development.
Features
- Daily micro‑tasks and conversation starters that guide users toward initiating or deepening friendships
- Habit‑tracking dashboard that visualizes social activity frequency and relationship milestones
- Personalized action recommendations powered by behavioral science algorithms
- In‑app reminders and nudges to encourage follow‑through on planned social interactions
- Simple, privacy‑first design that stores interaction data locally on the device