Eternally is a personalized advance care planning platform that facilitates the scheduling and management of medical crises through secure digital communication tools. It addresses the need for clear and organized end-of-life care decisions, ensuring that individuals and families can navigate complex healthcare choices effectively.
Funding
Funding not disclosed
Founders
Product
Problem
Many individuals lack a clear, accessible, and easily updatable advance care plan, leading to confusion and stress during medical crises. Families often struggle to make informed decisions about end-of-life care when a loved one is incapacitated, especially without documented preferences. This absence of planning can result in unwanted medical interventions, emotional distress, and legal complications.
Solution
Eternally provides a digital platform for creating, storing, and sharing personalized advance care plans. The platform guides users through the process of documenting their healthcare wishes, including preferred treatments, values, and designated healthcare proxies. Users can securely share their plans with family members, physicians, and other relevant parties, ensuring that their preferences are known and respected during medical emergencies. Eternally also facilitates ongoing plan updates, allowing individuals to modify their directives as their circumstances and values evolve.
Target Audience
Eternally targets individuals aged 50 and older, as well as their families and caregivers, who want to proactively plan for future healthcare needs and ensure their wishes are honored.
Features
- Guided questionnaire to document healthcare preferences, values, and treatment wishes
- Secure digital storage of advance directives, including living wills and durable power of attorney for healthcare
- Role-based access controls to manage who can view and update the plan
- Secure messaging and video conferencing tools for communication with family and healthcare providers
- Automated reminders to review and update the plan periodically
- Integration with electronic health record (EHR) systems for seamless data sharing
- Mobile app for convenient access to the plan from any device