up2u GmbH produces the MuC My Useful Cup®, a collapsible drinking cup designed with a patented folding mechanism that allows it to compress to one-third of its size for easy transport. This product addresses the issue of single-use plastic waste by providing a reusable, lightweight, and durable alternative that is 100% recyclable and produced in a climate-neutral manner in Germany.
Funding
Funding not disclosed
Founders
Product
Problem
Single-use coffee cups contribute significantly to plastic waste, and many reusable cups are bulky and inconvenient to carry. This makes it difficult for consumers to consistently choose sustainable options for their on-the-go beverages.
Solution
up2u GmbH offers the MuC My Useful Cup, a collapsible, reusable drinking cup designed as a sustainable alternative to single-use cups. Featuring a patented folding mechanism, the MuC compresses to one-third of its size for easy portability. The cup is lightweight, durable, and barista-friendly, fitting under most coffee machines. Made from recyclable, BPA-free materials, the MuC provides a convenient and environmentally conscious solution for enjoying beverages on the go while minimizing waste. A textile rubber band protects hands from hot drinks and keeps the cup securely folded.
Target Audience
The MuC is targeted towards environmentally conscious consumers, coffee and tea drinkers, and individuals seeking convenient, reusable alternatives to single-use cups.
Features
- 350 ml capacity when expanded
- Collapses to a height of 5 cm for easy storage and transport
- Constructed from durable, abrasion-resistant ABS plastic and silicone
- 100% BPA-free and recyclable materials
- Certified climate and CO2-neutral production
- Dishwasher-safe and easy to disassemble for thorough cleaning
- Features a leak-proof design when closed
- Includes an OEKO-Tex certified textile rubber band for heat protection and secure folding