MX8 Labs provides an AI-native research platform that automates the entire survey lifecycle—from questionnaire import and programming to respondent sourcing, weighting, and report assembly—delivering full-fidelity insights in days rather than weeks. The platform runs studies on real respondents and claims 80% faster delivery and 70% lower cost versus traditional custom research, with a public API for integrating survey data into BI tools or LLM-driven analysis.
Funding
Funding not disclosed
Founders
Product
Problem
Legacy research operations are too slow for the speed at which modern businesses make decisions, with 57% of executives reporting that slow decision-making costs them opportunities. Traditional survey workflows—manual programming, fielding, weighting, and reporting—take weeks, so by the time insights are delivered, decisions have already been made. Meanwhile, passive data signals like cookies and location data are degrading, making direct, real-respondent research the most durable signal left.
Solution
MX8 Labs provides an AI-native research platform that automates every step of a survey study, from the moment a questionnaire is drafted to the moment a stakeholder opens the report. The platform handles survey programming, link testing, respondent sourcing, quota management, weighting, open-end coding, statistical testing, and report assembly, with each step editable and configurable to preserve researcher control. A Word document can become a fully programmed survey in minutes, and typical projects move from briefing to insight in days rather than weeks. The platform delivers 80% faster turnaround and 70% lower total cost against like-for-like custom studies while maintaining enterprise-grade quality on sample, weighting, and significance testing.
Target Audience
Primary users are research agencies, consultancies, and in-house insights teams that need to run quantitative studies—including brand tracking, concept testing, segmentation, and ad effectiveness—faster without sacrificing rigor or control.
Features
- AI copilot for refining question wording, skip logic, and survey design in a visual editor
- Automated QA pass that checks surveys for errors before going live
- Integrated respondent sourcing with quota management and real-time fielding monitoring
- Self-serve reporting workspace with weighting, cross-tabs, statistical testing, and open-end coding
- Public read-only API (OpenAPI documented) for pulling survey data and cross-tab reports into BI tools, internal dashboards, or LLM pipelines for automated analysis
- Continuous tracking capability that replaces annual brand trackers with weekly or monthly waves at the same budget