mPrompto is an AI‑powered platform that analyzes real‑time shopper interactions on e‑commerce sites to reveal the motivations behind each purchase decision.
Funding
Funding not disclosed
Founders
Product
Problem
Online retailers often know what customers click but lack insight into the underlying reasons that drive a purchase at the critical deciding moment, leading to missed opportunities to influence behavior and improve conversion metrics.
Solution
mPrompto applies AI to analyze real‑time shopper interactions and surface the motivations behind each purchase decision as it happens on an e‑commerce site. The platform integrates directly into the storefront, delivering contextual prompts and recommendations that guide users toward adding items to their cart and completing checkout. By translating behavioral signals into actionable insights, mPrompto helps merchants increase add‑to‑cart rates and shorten the time to conversion. The solution continuously measures key performance indicators, providing measurable uplift in engagement and sales without requiring extensive manual analysis.
Target Audience
Primary customers are direct‑to‑consumer brands and online retailers seeking to boost conversion efficiency and better understand purchase motivations on their websites.
Features
- AI engine that infers the “why” behind customer actions at the moment of decision
- Real‑time integration with e‑commerce platforms to deliver in‑site prompts and recommendations
- Dashboard reporting of KPI improvements such as add‑to‑cart lift and reduced conversion time
- Plug‑and‑play deployment requiring minimal configuration or specialized staff
- Continuous learning model that adapts insights as shopper behavior evolves