mpact.ai automates soccer and football performance analytics by delivering 100% automated on- and off-the-ball statistics for every match. Its proprietary Impact IQ™ metric quantifies off-the-ball spatial awareness and pitch management for the first time, giving players, coaches, and clubs a measurable competitive edge. The platform includes an AI Assistant Coach to help users interpret and apply these insights.
Funding
Funding not disclosed
Founders
Product
Problem
Traditional soccer and football performance analysis relies heavily on manual tagging, labeling, and logging of events, which is labor-intensive and often incomplete. Existing metrics focus primarily on on-the-ball actions, leaving off-the-ball movement, spatial awareness, and pitch management unmeasured despite their significant influence on match outcomes.
Solution
mpact.ai provides a fully automated video analytics platform that captures both on- and off-the-ball statistics for every match, eliminating the need for manual data entry. The platform introduces Impact IQ™, the industry's first metric specifically designed to quantify off-the-ball influence, enabling players, coaches, and clubs to understand and improve their strategic positioning. An integrated AI Assistant Coach helps users interpret these metrics and translate them into actionable insights for recruitment, match preparation, and performance development, offering a data-driven advantage that was previously unattainable.
Target Audience
Primary customers are soccer and football clubs, coaches, players, and recruitment professionals seeking a comprehensive, automated performance measurement system to gain a competitive edge.
Features
- 100% automated collection of both on- and off-the-ball statistics, removing the burden of manual tagging and logging
- Impact IQ™, a proprietary metric that quantifies off-the-ball influence and spatial awareness for individual players and teams
- AI Assistant Coach that analyzes performance data and provides actionable recommendations for improving competitive outcomes
- Measurement of influential team and player dynamics not captured by traditional analytics solutions