Motus provides home‑service contractors with a lead‑generation platform that captures every inbound inquiry, automates follow‑up, and attributes booked jobs to specific marketing sources. By consolidating calls, form fills, and referrals into a single system, contractors can see which channels drive actual work and eliminate guesswork. The tool also ensures businesses appear on Google, Maps, social media, and AI‑powered search where homeowners are actively comparing service options.
Funding
Funding not disclosed
Founders
Product
Problem
Home service contractors receive inquiries from multiple channels—Google, Maps, social media, and AI-driven search—but lack a unified system to capture, qualify, and follow up on these leads, leading to missed opportunities and inconsistent growth.
Solution
Motus offers a cloud‑based lead‑generation platform that automatically captures every inbound inquiry across all major homeowner search channels. The system qualifies calls in real time and triggers automated follow‑up sequences, ensuring no prospect falls through the cracks. By consolidating lead data into a single dashboard, contractors can see exactly which marketing sources generate booked jobs, eliminating guesswork. Integrated analytics provide actionable insights for optimizing ad spend and marketing tactics. The platform’s workflow automation reduces manual effort, allowing teams to focus on service delivery while the software handles lead nurturing and appointment scheduling.
Target Audience
Motus is designed for home service contractors such as HVAC, plumbing, electrical, and remodeling businesses that rely on inbound marketing to generate new jobs.
Features
- Multi‑channel lead capture from Google Search, Google Maps, Facebook, and AI‑powered local services ads
- Real‑time call qualification with automated routing to the appropriate sales or service rep
- Follow‑up automation that sends personalized messages via SMS, email, or voicemail based on lead status
- Centralized dashboard displaying source‑by‑source performance metrics tied directly to booked jobs
- Integration hooks for existing CRM or scheduling tools to sync qualified leads and appointments
- AI‑driven lead scoring to prioritize high‑value prospects and improve conversion rates