Motra provides automatic workout tracking using the motion sensors of a smartwatch, detecting over 470 exercises and counting reps without manual input or video.
Funding
$2.5M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
7ORVFounders
Product
Problem
Fitness enthusiasts and athletes often have to manually log their strength‑training workouts, count repetitions, and track variables such as tempo and load, which is time‑consuming and prone to error. Existing solutions typically require video recording, manual input, or dedicated hardware, limiting real‑time feedback and personalized programming.
Solution
Motra uses the built‑in accelerometer of a smartwatch to automatically detect over 470 strength‑training exercises and count each rep without any manual interaction or video. Its patented Neural Kinetic Profiling™ technology extracts acceleration, velocity, and tempo data to generate AI‑personalized workout routines, recovery insights, and progressive overload recommendations. The platform delivers dynamic weight‑adjustment suggestions and template‑matching scores that help users train at optimal intensity. All data are synced to a cloud service where AI models analyze performance trends and provide actionable coaching. Users can also view community activity and share progress within Motra’s social feed for motivation and peer support.
Target Audience
Primary users are individual strength‑training athletes, fitness enthusiasts, and personal trainers who seek automated, data‑driven workout tracking and coaching through their smartwatch.
Features
- Automatic detection and rep counting for 470+ barbell, dumbbell, kettlebell, cable, and bodyweight exercises using smartwatch motion sensors
- Real‑time extraction of acceleration, velocity, and tempo to assess movement quality
- AI‑generated workout plans that adapt to past sessions, recovery status, and individual fitness goals
- Progressive overload guidance with dynamic weight recommendations based on kinetic data
- Recovery insights and template‑match scores that highlight optimal training windows for specific muscle groups
- Cloud‑based analytics pipeline that stores session data and produces performance trend visualizations
- Integrated community feed for sharing workouts, viewing friends’ activity, and receiving coaching feedback