Motivote is a gamified digital platform that utilizes behavioral science to guide users through the voting process with interactive planning tools, reminders, and progress tracking. It addresses the high-friction barriers to voting by simplifying registration and participation, ultimately fostering civic engagement among users.
Funding
$500K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many eligible voters do not cast ballots due to high-friction barriers such as missed deadlines, confusing registration processes, and general procrastination. Existing resources are often disjointed, dense, and difficult to navigate, hindering effective voter readiness and engagement.
Solution
Motivote is a gamified digital platform that simplifies the voting process and builds civic habits through interactive planning tools, personalized reminders, and progress tracking. The platform guides users through specific, actionable steps, replacing generic content with bite-sized actions and dynamic reminders. By focusing on the behavior of voting, not the candidate, Motivote provides a non-partisan, user-friendly experience. The web-based, mobile-friendly tool is designed to be branded for partner organizations, enabling them to roll out Motivote to their communities and foster a culture of participation.
Target Audience
Motivote's primary customers are colleges, universities, non-profit organizations, and brands seeking to increase civic engagement within their communities.
Features
- Interactive, gamified actions with progress-tracking, points, and prizes to increase engagement
- Personalized, dynamic reminders tailored to individual voting plans
- A linear, trackable voting journey that consolidates resources in one place
- Customizable branding options for partner organizations
- Alternative custom actions for non-voters to participate in civic engagement
- Mobile-friendly, web-based platform accessible without downloads