Mortaali offers a centralized digital portal that simplifies end-of-life planning and navigating loss. The platform aggregates curated information, services, and provider links, providing step-by-step guidance for administrative and emotional processes.
Funding
Funding not disclosed
Founders
Product
Problem
Navigating the complexities of loss and end-of-life planning involves fragmented information and services across public, private, and third-sector providers. This fragmentation makes it challenging for individuals to access necessary resources and guidance during emotionally difficult times, leading to potential administrative burdens and unmet needs.
Solution
Mortaali provides a centralized digital portal that aggregates curated information, services, and provider links relevant to loss and future planning. The platform aims to simplify these complex processes by offering step-by-step guidance and a comprehensive directory of resources. By consolidating essential information, Mortaali supports individuals through grief, end-of-life arrangements, and provides resources for those wishing to support others experiencing loss. The service acts as a single point of access for a wide range of needs, from practical arrangements to emotional support resources.
Target Audience
The primary audience includes individuals experiencing loss, those planning for their future, and organizations or individuals seeking to support those affected by bereavement.
Features
- Aggregated directory of public, private, and third-sector service providers related to end-of-life and bereavement.
- Content categorization by life event: "Planning Ahead," "When a Loved One Dies," and "Expressing Condolences."
- Detailed content pathways offering step-by-step guidance on navigating complex administrative and emotional processes.
- Curated articles, blog posts, and media content addressing various aspects of loss, grief, and planning.
- A service directory filterable by category (e.g., funeral services, legal services, grief counseling) and geographic region.
- MortaaliPRO platform for service providers to register and increase their visibility within the ecosystem.
- Multilingual content support, including Finnish, English, and Swedish.