Moolathon is a social fundraising platform that integrates fitness tracking technology, allowing individuals and organizations to raise funds by logging miles run, walked, or biked. This platform addresses the need for flexible fundraising solutions by enabling virtual participation in fitness events, thereby expanding reach and engagement for various causes.
Funding
$335K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
BAKCLBRCFounders
Product
Problem
Many fundraising events lack broad participation due to geographical limitations and scheduling conflicts, restricting the reach and potential funds raised for various causes. Traditional fitness events require significant overhead and logistical planning, making them difficult to organize and scale.
Solution
Moolathon is a social fundraising platform that integrates fitness tracking, enabling individuals and organizations to raise funds through virtual fitness events. The platform allows participants to log miles by running, walking, or biking, contributing to a collective fundraising goal from any location. Moolathon facilitates sponsorships, employee wellness programs, and virtual fitness fundraisers, expanding participation and engagement for diverse causes. The platform provides tools for event creation, supporter registration, progress tracking, and social sharing, streamlining the fundraising process and enhancing donor engagement.
Target Audience
Moolathon targets non-profit organizations, schools, corporate social responsibility programs, and individuals seeking to raise funds for personal or philanthropic causes through fitness-based activities.
Features
- Virtual fitness events: Create and manage virtual events with set distances, descriptions, and minimum entry fees.
- Fitness tracking: Log miles via the Moolathon app by running, walking, or biking.
- Sponsorships: Enable individuals to get sponsored for their fitness activities, with sponsors pledging a dollar amount per mile.
- Leaderboards: Gamify events with leaderboards to encourage participation and friendly competition.
- Social engagement: Allow participants to share their accomplishments on social media to raise awareness.
- Progress reports: Provide sponsors with updates on participants' progress and earned pledges.
- Employee wellness programs: Engage employees in fitness activities while contributing to corporate social responsibility initiatives.
- Payment processing: Collect registration fees and distribute funds to event organizers or causes.