MobyX develops a customizable data collection platform that utilizes mobile applications and web portals to gather longitudinal travel survey data, enabling detailed analysis of user behavior and preferences. The platform addresses the need for efficient, location-based data collection in transport planning and market research, providing real-time insights for sustainable urban mobility initiatives.
Funding
Funding not disclosed
Founders
Product
Problem
Traditional travel surveys often rely on outdated methods, resulting in inefficient data collection and limited insights into user behavior. The lack of real-time, location-based data hinders effective transport planning and market research, especially for sustainable urban mobility initiatives.
Solution
MobyX offers a customizable platform for longitudinal travel survey data collection, leveraging mobile applications and web portals to gather detailed information on user behavior and preferences. The MobyApp platform enables the design of surveys to collect multimodal, time-use, quantitative, and qualitative data about user activities and trips. This allows for efficient, location-based data collection, providing real-time insights for transport planning and market research. MobyX also provides the HARMONY MS platform, which simulates transport and spatial interventions to support the development of Sustainable Urban Mobility Plans (SUMP).
Target Audience
The primary customers are transport planners, market researchers, and urban mobility initiatives seeking efficient and detailed travel behavior data.
Features
- Customizable mobile application for longitudinal travel surveys
- Web portal for data management and analysis
- Real-time, location-based data collection
- Support for multimodal, time-use, quantitative, and qualitative data
- HARMONY MS platform for simulating transport and spatial interventions
- HARMONY MS-Lite tool for mobility-related scenarios with limited data availability