Mira provides an embeddable conversational discovery layer for e‑commerce and DTC brands, letting customers type product or category queries, ask natural‑language questions in the brand’s voice, or request help that routes to the brand’s preferred support channel. All interactions remain brand‑owned with no cross‑brand data sharing or model training, and brands can join a federated peer‑referral network to hand off customers to partner brands while preserving context.
Funding
Funding not disclosed
Founders
Product
Problem
Brands struggle to provide seamless, on‑site conversational experiences that guide customers from intent to resolution while retaining full control over data and customer relationships. Existing solutions often rely on third‑party chat platforms that fragment the journey, create cross‑brand data sharing, and require extensive model training on proprietary content.
Solution
Mira offers a unified conversational discovery layer that lets brands embed a single interface on their site to capture customer intent and route it through three distinct pathways: Spearfish for direct product or category navigation, Ask for brand‑voice answers, and Help for handoff to the brand’s preferred contact channel. All interactions remain brand‑owned, with no cross‑brand identification, aggregated profiling, or need to train models on brand data. Additionally, brands can join a federated peer‑referral network that transfers customers to partner brands while preserving context, extending the catalog of solutions without losing the relationship.
Target Audience
Primary customers are e‑commerce and direct‑to‑consumer brands that need an integrated, privacy‑first conversational interface to guide shoppers and connect them to support or partner offerings.
Features
- Single, embeddable conversational UI that supports typed product/category search, natural‑language Q&A, and channel routing
- Brand‑controlled data handling: no cross‑brand customer IDs, no aggregated user profiles, and no external model training required
- Context‑preserving peer referral network (federated trust graph) enabling seamless handoff between participating brands
- Flexible routing to any preferred support channel (form, email, partner system, or live human agent)
- Tiered pricing plans starting at $9 per month, allowing scalability from small businesses to enterprise deployments