Midday automates routine business tasks through intelligent workflow management, enabling users to focus on their primary operations. The platform delivers actionable insights into business performance, improving decision-making and enhancing operational efficiency.
Funding
Funding not disclosed
Founders
Product
Problem
Many freelancers and small businesses struggle with fragmented financial management, using multiple tools for banking, invoicing, time tracking, and file storage. This leads to inefficiencies in month-end procedures, difficulties in preparing exports for accountants, and a lack of clear financial insights.
Solution
Midday is a financial management platform designed to automate routine business tasks and provide a unified view of a company's financial health. It connects to over 20,000 banks across the US, Canada, UK, and Europe, allowing users to track income, expenses, and burn rate in one place. The platform offers features such as automated receipt-to-transaction mapping, time tracking for projects, invoice creation and management, and secure file storage with automatic document classification. Midday also includes an AI assistant that provides tailored insights into a user's financial situation, helping them to cut costs and identify opportunities. By streamlining month-end procedures and reducing manual work, Midday aims to simplify financial management for its users.
Target Audience
The primary target audience includes freelancers, entrepreneurs, and small business owners who need a comprehensive solution to manage their finances and automate routine tasks.
Features
- Bank integration with over 20,000 banks in 33 countries for unified financial overview
- Automated receipt-to-transaction mapping using smart search of receipts and invoices
- Time tracking for projects with billable rate setting and CSV export
- Invoice creation and sending with customer management, VAT/sales tax, discounts, and logo addition
- Personalized email address for invoices and receipts with automatic saving to the vault
- Secure file storage (vault) with automatic document classification and smart search
- AI assistant for financial insights, including burn rate, spending analysis, and transaction search
- Seamless export of transactions and attachments in CSV format for accountants
- Open API for developers to build custom apps and integrations