Metfolio provides a mobile app that enables users to invest in 24 Karat, 999.9 fineness physical gold bars sourced from LBMA members, facilitating fractional ownership and secure storage in a London vault. The platform addresses the challenge of investing in gold by offering a user-friendly interface, flexible monthly investment options starting at £50, and a streamlined sellback process with funds returned in three working days.
Funding
Funding not disclosed
Founders
Product
Problem
Investing in physical gold traditionally involves high barriers to entry, including substantial upfront costs, secure storage concerns, and complex logistics. Many potential investors are deterred by the difficulty of acquiring, storing, and managing physical gold assets, especially in small increments.
Solution
Metfolio offers a mobile platform that simplifies investing in physical gold by enabling users to purchase fractional ownership of 24 Karat, 999.9 fineness gold bars. The platform sources gold exclusively from LBMA members, ensuring the highest standards of purity and quality. Metfolio provides secure vault storage in London, with insurance coverage from Lloyd's of London, guaranteeing the safety of user investments. Users can start investing with as little as £50 per month, offering a flexible and accessible way to build a gold portfolio. The app also facilitates a streamlined sellback process, allowing users to liquidate their gold holdings and receive funds within three working days.
Target Audience
The primary target audience includes individuals in the UK seeking a simple, secure, and accessible way to invest in physical gold as a hedge against inflation or as part of a diversified investment strategy.
Features
- Mobile app for iOS, providing a user-friendly interface for buying, selling, and managing gold investments.
- Fractional ownership of physical gold bars, allowing investments starting from £50.
- Sourcing of 24 Karat, 999.9 fineness gold exclusively from LBMA members.
- Secure vault storage in London with 100% insurance coverage from Lloyd's of London.
- Real-time tracking tools to monitor and manage gold portfolios.
- Streamlined sellback process with funds returned to the user's bank account within three working days.
- Flexible monthly investment options with no fixed contracts or notice periods.