Metaforms offers an AI‑augmented platform that automates survey programming, validation script generation, and RFP processing for market‑research agencies and in‑house research teams. The system ingests questionnaires, produces production‑ready code and validation scripts, parses client emails to generate quotes and specifications, and centralizes sample‑quota management, all under SOC 2 Type II and GDPR‑compliant controls.
Funding
Funding not disclosed
Founders
Product
Problem
Market research agencies spend 20–40 hours per project on survey programming, manually validate variables for hours of effort, and process thousands of RFPs using spreadsheets, which creates bottlenecks, limits capacity, and risks missed bid opportunities.
Solution
Metaforms delivers an AI‑augmented platform that streamlines every stage of the research workflow. The system ingests questionnaires in any format and generates production‑ready survey code that conforms to agency‑specific standards, while an AI copilot provides real‑time syntax checking and error detection. For data quality, it automatically writes SPSS, Python, and Dimensions validation scripts, flags inconsistencies, and integrates with existing macro libraries. Incoming client emails are parsed into structured project specifications, enabling instant clarification queries and automated quote generation based on predefined pricing logic. Sample‑quota management is centralized, routing requests to optimal vendors and tracking fills in real time. The platform also supports AI‑moderated voice interviews at scale and offers secure API connectors to major CRM and project‑management tools. All operations run under SOC 2 Type II and GDPR‑compliant controls, ensuring client data remains isolated and never used to train the underlying models.
Target Audience
Primary customers are market‑research agencies and in‑house research operations teams that manage survey programming, data validation, RFP bidding, and multi‑vendor sample procurement.
Features
- AI‑copilot that produces survey code (including MaxDiff, segmentation, custom JavaScript) and offers live error detection and style‑learning to match agency coding conventions.
- Version‑controlled, multi‑programmer collaboration with automatic change tracking, real‑time timeline view, and AI‑driven next‑step recommendations.
- Automated generation of validation scripts for SPSS, Python, and Dimensions, with built‑in discrepancy detection and seamless macro integration.
- Natural‑language processing engine that extracts requirements from RFP emails, auto‑creates clarification questions, and computes quotes using configurable pricing formulas.
- Centralized sample‑quota dashboard that routes requests to preferred vendors, rebalances allocations, and alerts on supply risks across all vendors.
- AI‑moderated voice interview module that schedules respondents, screens participants, captures audio, and transcribes insights for immediate analysis.
- Enterprise‑grade security stack: SOC 2 Type II certification, GDPR compliance, end‑to‑end encryption, and a policy of no training on customer data.
- Open APIs and pre‑built connectors for Salesforce, major PM tools, and leading survey platforms (Qualtrics, Decipher, Confirmit, etc.).