Merciv is an AI‑driven consumer intelligence platform that unifies social media, review sites, syndicated reports, and internal documents into a single searchable index. Users can ask natural‑language questions and receive instant, auditable insights with source attribution, confidence scores, and visualizations, plus automated board‑ready PowerPoint, Word, and Excel deliverables. The system also continuously monitors defined brands and categories, surfacing sentiment shifts and competitor moves through alerts and briefings.
Funding
Funding not disclosed
Founders
Product
Problem
Brands and product teams struggle to gather, synthesize, and act on consumer signals that are spread across social media, review sites, syndicated reports, and internal documents, leading to slow research cycles and decisions based on incomplete or unverifiable data.
Solution
Merciv offers an AI‑driven consumer intelligence platform that indexes external social and review sources together with internal PDFs, presentations, and datasets. Users can ask plain‑language questions and receive structured answers that include source attribution, confidence scores, and visualizations within seconds. The system continuously monitors defined brands, SKUs, and categories, surfacing sentiment shifts, competitor moves, and emerging behaviors as alerts and automated briefings. All insights are fully auditable, with citations and reasoning embedded, enabling stakeholders to generate board‑ready PowerPoint, Word, and Excel deliverables without manual data reconciliation. The platform is built to meet enterprise security standards and requires no specialized data‑science training.
Target Audience
Primary customers are consumer insights, marketing, and product teams at large consumer brands and retailers that need rapid, auditable research across multiple data sources.
Features
- Unified index that ingests social media (Reddit, TikTok, Instagram, X), review sites, Google Trends, Amazon reviews, and internal documents for a single‑pass query experience
- Natural‑language query engine that returns answers with source links, confidence scoring, and visualizations
- Continuous monitoring and automated alerts for sentiment changes, competitor launches, and demand shifts based on user‑defined cadence
- Persona‑driven analysis that maps consumer behavior to segmentation models for targeted insights
- Automated generation of executive PowerPoint decks, research reports (Word/PDF), and Excel data exports with built‑in citations and recommendations
- Provenance‑by‑design architecture ensuring every claim is traceable to its original source
- Enterprise‑grade security, zero‑training onboarding, and scalability for large brand portfolios