Swaasi provides an integrated software suite for the branded merchandise industry, featuring the Merchshop portal for centralized product selection, spend control, and points‑based purchasing. Its MerchView engine automates logo application with brand‑specific rules, while the Trust Module offers real‑time production timelines by aggregating inventory, factory capacity, and logistics data. The platform also includes e‑commerce/web‑to‑print integration, graphic design automation, and international shipping services to streamline order fulfillment and ensure brand compliance.
Funding
Funding not disclosed
Founders
Product
Problem
Companies that produce branded merchandise often struggle with fragmented buying portals, manual logo application, and opaque production timelines, leading to inefficient order processing and inconsistent brand compliance.
Solution
Swaasi offers an integrated software suite that centralizes product selection, spend control, and points‑based purchasing through its Merchshop portal. MerchView automates logo placement across thousands of items while enforcing brand‑specific color and customization rules, reducing manual design effort. The Trust Module aggregates real‑time inventory, factory capacity, and shipping data to provide transparent production timelines for customers. Together with e‑commerce and web‑to‑print integrations, graphic design automation, and international shipping services, the platform streamlines the entire branded‑goods workflow from order to delivery.
Target Audience
Primary customers are branded‑goods manufacturers, promotional product distributors, and corporate marketing teams that need a unified platform to manage product catalogs, branding compliance, and order fulfillment.
Features
- Merchshop portal with product curation, flexible spend management, and points‑based purchasing
- MerchView engine that auto‑applies logos using brand rules and simulates embroidery, printing, laser engraving, and other techniques
- Trust Module delivering real‑time production timelines by integrating inventory, factory capacity, and logistics data
- Seamless e‑commerce and web‑to‑print integration for personalized ordering experiences
- Graphic design automation that generates accurate product visualizations without manual effort
- International shipping integration handling HS classifications, customs documentation, and logistics coordination